Linen Hero
More than just a party rental supply, Linen Hero is a premier event production company in Detroit. During my time as Creative Director, my role was about as "full-service" as it gets. On any given day, I might be designing a digital campaign, updating the website with new products, or heading into the shop to collaborate with our master prop maker to ensure a design could actually be built and printed at scale. I managed our photo and video departments, coordinated with vendors, and made sure our stationery and branding stayed sharp across the board.
Give Me Some Props
One of the most unique aspects of working in the events industry was the unique, fully-cosmetic assignments. Armed with a large format printer, a master prop-maker and professional party coordinator – I was able to bring even the biggest ideas to life. Many times, the only limit was our imagination (if not budget).
Stationery Design
The right stationery sets the stage, or plate, for a good party. Working directly with clients, brides and event planners, I was tasked with designing and hand producing signage that not only captured the vision and accented surrounding decor, but elevated the entire party-goer experience from save the date’s to thank you’s.
Behind the Curtains
There’s more to party planning than just looking pretty – during my tenure, I overhauled Linen Hero’s entire suite of sales tools.

